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🤳 Web 3.0's impact will change the way businesses operate, TikTok trends & more!

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🤳 Web 3.0's impact will change the way businesses operate, TikTok trends & more!

Hubert Trinkunas
Feb 7, 2022
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🤳 Web 3.0's impact will change the way businesses operate, TikTok trends & more!

commercialcreative.wishu.io

Happy Monday, Creative Business People! 🤳

Ready to start off this week? Here’s what’s happening in the latest creative industry news…


Business Trends ⚡️

  • Web 3.0's impact will change the way businesses operate

  • The fashion industry is expanding into the Metaverse and profiting from NFTs

  • Fashion companies has an increasing number of investment prospects in the Metaverse space and marketplace

  • Private equity firms are funneling unprecedented funds into mental health apps and related interventions

  • Investing in influencers is becoming much cheaper than running paid ad campaigns

  • Metaverse real estate sales top $500 million, and are projected to double this year


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TikTok Trends ⚡️

  • TikTok - Trending soundtrack: Monkeys Spinning Monkeys

  • TikTok - Trending soundtrack: Ginseng Strip 2002

  • TikTok - Trending soundtrack: Mujeriego

  • TikTok - Trend - #NasaTrend


Tweet of the week
Twitter avatar for @zoe_alliyah
zoë @zoe_alliyah
if rihanna's having a baby she must have a plan for the climate crisis
4:09 PM ∙ Jan 31, 2022
160,875Likes12,482Retweets

YouTube Trends ⚡️

  • The yoga community continues to grow

  • YouTube’s lo-fi music streams are all about the Euphoria of less (good soundtracks for shorts)

  • Distance learning videos still surges


Web 2.0 and Web 3.0 – What is the difference?

If you’ve been looking into blockchains, NFTs and cryptocurrency you would have come across Web 2.0 and Web 3.0 but what exactly are they? What is the difference between the two? Where did Web 1.0 come in? Let’s have a look shall we…

What Is Web 3.0 and why might it matter to investors in crypto? - AAX  Academy

Web.1.0

Starting at the beginning. Web 1.0, in short, was the first “phase” of the web. Cascading Style Sheets (CSS - a stylesheet language used to describe the presentation of a document written in HTML or XML) didn’t yet exist. If you’re still trying to visualise what Web 1.0 would look like online, it lasted from the 1980s till 2005. Remember ICT classes in primary school? Yeah that kinda vibe…

Web.2.0

Now, let’s get into Web 2.0 which is the internet as we know it today. We moved from static to dynamic content and that’s where CSS comes in and allowed us to interact with the content displayed on websites. Other inventions such as JavaScript and the iconic HTML also made this possible. 

Be it social media, blogging, podcasting or social bookmarking — Web 2.0 is completely interaction-based. We engage through texts and comments, and we can easily attach and share content like images and music with other people. Think Facebook, Google and YouTube…

Web.3.0

Web 3.0 is a Semantic Web. This means that rather than just searching for content based on keywords or numbers, we can use AI to understand the semantics (i.e. meaning) of the content on the web. This would allow machines to understand and interpret information like humans (instead of like machines). The main purpose of the Semantic Web is to enable users to find, share and combine information more easily…


Emojis Have Gone 3D Under Meta

In Mexico, Canada and the U.S, Meta has launched a series of 3D Avatar emojis across Facebook, Instagram DMs, Instagram Stories and Messenger. The avatars will roll out worldwide over the next few months.

The desire to do so stems from Meta’s desire to meet its users needs in wanting to represent themselves differently on different platforms. Nothing encapsulates this feeling quite like the popular meme which showcased the same character in different ‘appropriate’ aesthetics on different platforms…


Coachella to auction 10 lifetime festival passes as NFTs

“Coachella Keys Collection”

Coachella will sell lifetime festival passes as NFTs - The Verge

It's not surprising, that festivals like Coachella are moving toward selling even more premium festival passes.

On Tuesday, Coachella announced that it will be auctioning off 10 NFTs that will serve as stand-ins for lifetime festival passes. The move is part of a larger deal with cryptocurrency exchange FTX. 

“We’ve all seen how NFTs enable true ownership of art and media on the internet. We wanted to take it one step further and use NFTs to enable ownership of experiences in the real world, too,” said Sam Schoonover, Innovation Lead for Coachella.

If you’re interested in jumping on this NFT collection, it goes live tomorrow (Friday, February 4th at 6pm UK-time) - minted on Solana.


British Fashion Council invests in adaptive intimates and the metaverse in new fund

Intimately received $1 million in funding led by BFC and Venrex!

The British Fashion Council (BFC) is taking a more active role in boosting financial support for emerging global brands and businesses via a new fashion fund. The first to receive backing are an adaptive intimate brand Intimately; metaverse space and marketplace, Digital Village; and Vollebak, a science-meets-tech men’s outdoor clothing brand.

Intimately received $1 million in funding led by BFC and Venrex; Digital Village received $600,000; and Vollebak declined to disclose figures. The founders say they will use the investment to build and scale their brands.

The goal is to create a better fashion ecosystem while helping young and emerging brands develop. “It's a fund with purpose,” says BFC chair Stephanie Phair. “There's a circularity to it. Investors are coming in for profit, to be a part of the growth of this industry, but a part of those fees is then reinvested back into the design sector.”


Classifieds ⚡️

  • Your client's emails should have the same feel and experience as their website and business. Sendinblue provides a solution for your creative business to not only create consistent communications but also uncover new prospects. Try out Sendinblue

  • Are you looking for high-quality creative jobs at cutting-edge companies? On Wishu's jobs board, you can find creative and freelance opportunities from companies like Nike, VICE, Papier, Sony, and many others.


Till next time ✨

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🤳 Web 3.0's impact will change the way businesses operate, TikTok trends & more!

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